|
|
|
Starting an Ebay
Business --- An Online Business Model that Works |
by:
Bill Platt |
THE REALITIES OF
AN INTERNET BUSINESS
Millions of people are still coming online each year, and many of those
people come to the Internet with dreams of making their
financial dreams come true.
The truth is that building a website to sell products and services is not
the easiest way to make a living online. A lot of specific
knowledge or money will be required to be successful with a
standard website.
You must acquire skills --- or pay someone who already possesses those
skills --- in the following areas:
� Graphic design
� Copywriting
� HTML design
� Perl or PHP programming
� Database programming
� Marketing research
� Promotions
When this is understood, most people throw their hands up in frustration and
walk away from their entrepreneurial desires.
Maybe cash is the problem; maybe the desire is just lacking.
If you have reached this point yourself let me offer one piece of advice...
DON'T THROW AWAY YOUR DREAMS JUST YET
More people than I can count are making a successful living online, and none
of them own their own website or send a single commercial email
to anyone.
How is this possible?
Two words, "Ebay auctions."
EBAY MAKES IT EASY
Ebay covers all of the difficult technical issues. And more importantly,
Ebay already has floods of visitors eager to purchase your
wares.
Ebay has provided everything you need to operate a successful business
online with three exceptions:
1. Products to sell
2. Time to list the products in the Ebay database
3. Cash to acquire the products
CHOOSING THE KINDS OF PRODUCTS
Before choosing your products, you should ask yourself what you enjoy the
most. You may enjoy cats, NASCAR or even antiques. You should
select products consistent with what you enjoy for two reasons.
First, you bring to your presentation a real appreciation for the products
your are offering.
Secondly, a job you hate is one you will quit. A job you enjoy doing will be
one that you will want to keep forever. If you are starting your
own business, the hope is that you will be doing it for a very
long time.
I personally know people who have generated a nice living on Ebay selling
cat-related items, NASCAR memorabilia and antiques.
FINDING THE ACTUAL PRODUCTS TO SELL
I recommend against diving in and spending thousands of dollars buying
products that you may or may not be able to sell.
A drop-shipper is a middleman who is willing to permit you to buy an
individual product, and then they will put your business name on
the return address of the product package and handle the actual
delivery for you.
By utilizing a drop-shipper, you can speed product delivery to the client
without risking your own cash to keep a product in inventory.
If you are lost as to how to find a drop-shipper, consider subscribing to
the drop-shippers directory:
http://thePhantomWriters.com/drop_shippers_directory.html
Through this site, you can get all of the information you need to find
drop-shippers from which you can order over 500,000 products
from over 1,000 brand names.
LEARNING TO LIST YOUR PRODUCTS AT EBAY
Learning to use Ebay is pretty easy and straightforward. Ebay has put
forward a lot of effort to help people to become successful. For
example, Ebay has an entire area of their site devoted to the
online entrepreneur.
To get an overview of all of the services and tools that Ebay provides to
sellers, you may visit:
http://pages.ebay.com/services/index.html
Ebay also delivers courses and strategies to help you to be more successful:
http://pages.ebay.com/sellercentral/index.html
THE IMPORTANCE OF CASH FLOW TO YOUR SUCCESS
Ebay provides tools for both buyers and sellers to rate one another. The
speed of delivery is one of the most important factors that
sellers are rated on. By providing quick delivery, your buyers
will give you a good rating --- and more shoppers will bid on
your products.
Ebay recently purchased PayPal.com to help facilitate purchases for their
buyers and sellers, and they have integrated the two systems
together.
Unfortunately, getting the money from your PayPal account to your personal
account generally takes four days. Even with a merchant account,
the time gap is nearly the same. This time gap expands the
turn-around between the transaction and delivery of the product
unless you take action to speed the process.
If you were doing high volume, you would want to minimize the handling of a
transaction to reduce the chance for a foul-up and to increase
your ratings within the Ebay system.
But how can this be accomplished?
MANAGING CASH FLOW
While you could rely upon credit cards to get the job done, it is not
something I would recommend. Paying credit card interest rates
to process your customer's purchase, is an unnecessary burden.
Instead, put a sum of money into a dedicated bank account with a debit card
attached to it. When you verify a transaction has been credited
to your PayPal account, then use your debit card to immediately
process the order with your drop-shipper.
But, how can you do it this way on a tight budget?
THE FEDERAL GOVERNMENT TO THE RESCUE
Let me ask you this. Do you have a 401(k) account?
Experts advise that you not touch your retirement savings for anything other
than retirement income. That is good advice. Fortunately, it is
possible under special circumstances to acquire loans against
your 401(k) accounts.
Beginning in 2002, even the self-employed small business owner with no
employees could open his or her own 401(k), called a solo-owner
401(k), and borrow from it just as employees with big companies
can.
Weigh this option against the others available to you. It only makes sense
to take out a loan rather than to take a hit in heavy taxes and
penalties for drawing your retirement money early. Seriously,
consider taking advantage of our historically low interest rates
to meet your cash flow needs.
To learn more about creating and borrowing from a solo-owner 401(k), please
visit:
http://www.investsafe.com
IN CONCLUSION
It is wise to choose your new business venture based on a model that has
proven itself over the long-term. Ebay has been proving its
concept since 1995; helping thousands of people build a
successful and very profitable business.
The time to act is now. Choose the product line that will give you the most
satisfaction and then get busy. Your success awaits you.
About the author:
Bill Platt's newest project is
http://LinksAndTraffic.com Are you tired of the hard work
and gamble of writing and distributing your own articles for the
purpose of building links to your website? Are you frustrated
with reciprocal link building processes? Do you still need links
to your website? Through the "Links and Traffic" system, we
guarantee our link building services. We guarantee linking
results! And, we are not talking about renting a link to you for
a month... No, the links we will get for you are permanent links
to your website.
|
|