|
|
|
Sex, Lies, & eBay |
by:
John Clark |
I recently
watched a movie called “Shattered Glass”. It’s the true story of
Steven Glass, a writer for “The New Republic”, a very
prestigious political magazine. Steven was the subject of a
scandal in 1998 when it was discovered that most of the writing
he had done for the magazine was fabricated. A rising star, he
wrote dozens of high profile articles for a number of national
publications in which he made up some or all of the facts.
Steven’s world came crashing down when publication of the article “Hack
Heaven” was exposed as fabricated by Forbes magazine reporter
Adam Penenberg. After creating a shell website, a fake voicemail
account, and ficticious notes in order to fool fact checkers at
the Republic, he was subsequently fired.
Recently, Steven has written a biographical novel called “The Fabulist” to
give his individual spin and excuses for having fooled his
employers, friends, and the public with his dream weaving. He’s
done interviews with 60 minutes among others. Today, he
continues to profit from his exploits.
To say that eBay has been, and is, a changing landscape would be an
incredible understatement. I’ve been selling on eBay since the
beginning in 1995. Early on, I made a tech support call to eBay
and from the receptionist’s desk was connected to the “server
room”. The phone was answered by “Pierre” who I realized later
was the founder. Things have changed quite a bit since then.
I spend most of my day on the internet. Selling products. Writing books.
Creating websites to produce income. But by far the vast
majority of my time is spent doing research. Making attempts to
gather information to improve my current endeavors or to create
new ones. Wading through the vast wasteland of the internet
today while trying to create my own little oasis is harrowing.
When you mention the name “eBay” to someone it will almost always invoke an
opinion. You can ask my mother and she’ll tell you all about it
although she owns no computer and has never surfed the internet
a moment in her life - it’s simply amazing. The one thing all
the opinions will contain is dollar signs. eBay means money. For
many people the prevailing idea is that at any point they can
quit their job and instantly make a living on eBay. I don’t know
how we got here but it’s one heck of a marketing job.
Seeing “Shattered Glass” stuck an off-key chord with me concerning the state
of eBay today. I buy eight to ten eBooks containing money-making
subject matter every month. I’ve got the $39.95 “Auctions For
Income” sitting on the shelf right here at arm’s reach. Just
about every book I buy has something in common with all the
others. They are yesterday’s ideas and information. Good ideas?
Yes. Ideas that work today? No.
People who are making big money on eBay don’t share their ideas. Would you?
They ride their horse into the ground. Then they write an eBook
telling people they’ll cash in too for only $29.95. Problem is,
when people want to tell the truth, it’s a hard sell. eBay is
sexy and so are the stories that are told about it. It’s the
same reason most people by lottery tickets – the dream of
fortune and glory. It’s why people never stopped to check the
facts of Steven Glass’ stories. It was just too much fun to
dream in his world.
There’s money to be made on eBay – no doubt. There are people making their
living on ebay today – most certainly. But the days of work-free
quick fortunes are over. And from this point forward, good old
traditional business principals are the rule of the day. Finding
a niche, working that niche, and looking for your next one
should be your daily practice. Do good business and every now
and then, hit a lick and be grateful.
Don’t believe lies just because they’re sexy. Leave the pie in the sky.
About the author:
John Clark is the creator of
http://www.LearneBay.com,a website dedicated to helping
would be eBay users find their niche. He has also created
http://www.bestbuycloseouts.comand
http://www.bigmartsecrets.com that provide information on
buying below wholesale from the biggest retaillers in America
today.
|
|